Deliver gold standard customer service

Welcome to Excellence is the most successful customer service training initiative in the UK with over 400,000 people having participated since the first training course in 1993. Get in touch and become part of Welcome to Excellence today!

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We have the solution to your training needs

Our one-day customer service courses are geared towards those working, or planning to work, in the service sector including front-line staff, managers, supervisors, owners/proprietors, volunteers and students. Each course can be adapted to meet individual business or destination needs. The training courses are frequently updated to reflect changing conditions and legislation and are delivered by highly specialist trainers.

You can choose from open courses at local venues or in-house training programmes that can be customised to your own needs – whichever is best for you!

We also offer programmes where a member of your own staff is trained to become an in-company trainer which means your business can benefit from having an in-house specialist.

There is also an opportunity to gain a nationally recognised City and Guilds Award for some of our courses;
The Level 2 Award in Principles of Customer Service for Hospitality, Leisure, Travel and Tourism accompanies both Welcome Host Gold and Exceeding Visitor Expectations.

As you would expect, our clients include some of the biggest names in tourism and leisure – but also thousands of small businesses across England that have turned to Welcome to Excellence to help raise their game.

Our clients range from tiny B&Bs and guesthouses to large corporate organisations such as Bourne Leisure (Warners, Haven and Butlins), London Gatwick Airport, English Heritage, Parkdean and many public sector organisations. View our case studies

In a nutshell, we have a proven track record and are the No 1 in customer service training in the UK! One call to us and we will get you on course to a great future.

Please contact us for more information.

Our training courses
One-day courses for the service sector covering a wide range of topics including customer service, leadership and sales.
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Our training options
Flexible delivery, all led by experienced accredited trainers. Choose from open or in-house course options or even a trainer briefing to deliver courses within your own organisation.
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Client case studies
Our clients share business focused stories and the reasons why they choose Welcome to Excellence training.
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Our areas of training expertise

We have courses to suit every business. Check out the areas below to find the right course for you.

Latest News

Aug 05, 2020

The South East is seeing stars with a double tourism victory for the first time!

Hovertravel Handling Agent Lorry Middleton has become the South East's first ever double winner of both the regional and national Tourism Superstar Award.

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Nov 09, 2019

Customer Service Training for Volunteers

Working as a volunteer for an organisation might seem like a nice thing to do, where you won’t need a lot of training to come across well with the members of the public you come into contact with. You’ve got a cheery disposition and you’re known as a ‘people person’ so that should be…

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We’re here to help with all your training requirements

If you need any more information on our courses or services, please get in touch and our experienced team will be happy to find the right package for you.

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