The importance of personal contact

Mar 01, 2017

Customer service is all about that human interaction, the face-to-face, or voice conversation between you and a customer. There is nothing quite like the feeling of building a successful relationship that ends in someone putting their trust in you and your service/product. Taking that a step further and retaining a customer for future custom, and possibly recommending you to others is fulfilling and gratifying.

In today’s society there are a number of technological advancements that can be used to help your team and give your customers a higher standard of customer service. However, with the future promising greater use of VR, artificial intelligence and other advancements it will be very easy for the personal contact to get lost when building your customer base.

By all means use technology to complement your existing services and give your staff the tools to make their lives easier, to enable them to pass on a higher standard of service to your customers, but please remember that the personal contact is central to your customer service success.

Welcome to Excellence has a wide range of training courses aimed at giving your staff the best opportunity to raise their personal standards and give your company the chance to continuously improve the overall standards of customer service. Browse our course list and if you have any questions, please feel free to contact our team.

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