Open Course
Scheduled courses for individual bookings available in some locations.
The course includes cost reduction; working effectively with local communities and suppliers to improve a destination’s green credentials; marketing and communications; understanding green-conscious visitors’ expectations; and implementing a Green Tourism strategy.
Green Edge provides credits towards Green Tourism Business Scheme (GTBS) awards accreditation. It helps businesses using VisitEngland’s Green Start programme, a web-based resource, to turn their initial planning into practical action (*more details below)
Green Edge combines significant learning with practical development exercises so that participants are equipped with new knowledge and clear action plans.
Green Edge covers:
1
Reasons for being green
- Sustaining your business
- Reducing resources and costs
- Attracting visitors and improving customer satisfaction
- Benefiting the environment and the community
2
Understanding Green Tourism jargon
- The terminology and what it means
3
Managing delivery of Green Tourism
- Identifying the impacts on your business
- Meeting legal requirements
- Developing a strategy and action plans
- Motivating and managing staff
- Monitoring progress
4
Reducing costs and impacts
- Top tips to save energy, water and waste
- Setting targets and developing action plans
5
Working with suppliers
- Tips for green procurement
- Trade-offs - what matters most to you?
- Developing a product inventory
6
Adding a distinctive local feel
- Your community's tourism assets
- Helping visitors to travel better
- Partnerships to protect local assets
7
Promoting your green credentials
- Identifying green-aware customers
- Communicating sustainability messages
- Accreditation opportunities
- Walking the walk - ensuring you stay on the green track
* Green Start web-based resource is available, at no cost, to all tourism businesses interested in understanding how they can save money, encourage greater efficiency, add appeal to their business and begin a journey of doing business even better. It has been designed to help businesses review their performance and illustrate how sustainable practice can be part of normal business.
